OUR FIRST CSR REPORT FOR SUSTAINABILITY
Our first CSR report aims to reflect our ongoing social promise and our solid path to sustainable tourism growth, our contribution towards the UN Sustainable Development Goals (SDGs) and the 2030 Agenda, our financial performance along with our major renovation investments and business projects.
As Greece’s largest privately-owned hotel chain, we have been a tourism pioneer for over 40 years now, making our own mark on the country’s tourist industry. We create added value services and facilities through our rich hospitality blend for our guests, partners, stakeholders, employees and local communities. We reinforce the unique role our brand plays in people’s lives by acting as a role model for our internal and external audiences, a force of prosperity and progress, a dedicated brand ambassador of Greece and a leader in destination tourism.
Administrative and Management Services to all 17 Mitsis Hotels are provided by our Management Company, Mitsis Philoxenia SA founded in 2019, through its nine departments, staffed with scientists and professionals from all walks of the tourism industry, leading to a stronger operational track record and significant profitability.
We are driving high-performance results.
2019 was a milestone year in our turnover growth (145,195.53 euros vs 131,135.18 euros in 2018, higher by 9,68% compared to the previous financial year) driven by the hotel operations, our direct sales strategy, winery, media/press, constructions and other business activities. The wide range of markets attracted to our destinations showcases the effectiveness of creating a range of efficient tourism products, authentic experiences and sustainable activities for our guests.
Constantly evolving in a rapidly changing environment where technological innovation, new global trends, alternative tourism and hospitality products are changing the global landscape, we are looking out for new growth prospects, creating new brands, products and services, leading technology, steering sustainability and coupling our progress with the development of the local communities and the environment in which we operate. The large-scale investments in the properties and modernization of the operations allowed the group to achieve higher ADRs across the hotel group.
We are proud to be the first hotel company in Europe with Intelligent Digital Management. We are leading digital transformation, revolutionizing all our operation processes, maximizing productivity and employee capabilities, reducing operating costs, making more efficient use of Information for strategic business decision-making and minimizing our environmental impact. We continuously customize our services to fully meet customers’ needs, bringing the voice of the customer into every aspect of the business and day by day pave our way towards Artificial Intelligence (AI).
We are always in the lookout for innovative ways of managing water, energy and chemical consumption. We aim to provide high quality services meanwhile staying true to our social responsibility ensuring ethos and transparency in all our operations. We are certified with the most recognized eco-labels of Travelife Gold, Green Key and Blue Flag and awarded with the most prestigious certifications of ISO 14001 & ISO 22000 System Certifications and Bravo Sustainability Awards 2019. In two years, we aim to acquire the ISO 14001:2015 certificate for environmental management and sustainability. Our mission is to recycle 100% of the garbage we produce, go 100% green and leave zero footprint on the environment to ensure a better planet that we all deserve.