WANDERLUST GREECE
Source: www.marketinggreece.com
Wanderlust Greece is a “Broadcasting Live” campaign, hosted on Discovergreece.com’s social media channels, rolling out across different destinations in Greece, right the way through the year. The campaign takes the form of a digital travel show (the first of its kind in Greece) and focuses on communicating everyday experiences in an authentic and engaging language to an audience united by wanderlust – the innate love of travelling. In this way, Wanderlust Greece has already broadcast from the Peloponnese, Athens, Evia & Skyros, Crete and the islands of the North Aegean.
Its goal is to put the viewer at the heart of the experience, inspiring them to share their love of Greece in a similar way.
Ultimately, the campaign aims to cover all destinations in Greece.
Constantly inspired by the one and only unique destination, Greece, it is our honor to be a Visionary sponsor of Marketing Greece, its campaign #OhMyGreece and the online platform DiscoverGreece.