Greece’s Tourism Campaigns Scoop Six Leading Ermis Awards
The organization’s two promotional videos “Greece: A Life-Changing Experience” and “ΟΤΤΟ, Greece. You will want to stay forever”, both part of Greece’s main “All you want is Greece” campaign to markets abroad won three awards. The GNTO’s co-marketing campaign with Aegean Airlines – “Explore Your Happy Place” – was honored with another three honors.
“ΟΤΤΟ, Greece. You will want to stay forever”, which presents the story of a German who came to Greece for a holiday and was enchanted by the country, won the silver award in the “Promotional Films” category. The “Explore Your Happy Place” campaign won the gold award in the “Direct Marketing” category and two bronzes in the “Promo & Activation” and “Brand Experience” categories.
The GNTO’s two promotional videos “Greece: A Life-Changing Experience” and “ΟΤΤΟ, Greece. You will want to stay forever” were created in collaboration with advertising companies Ogilvy and Foss Productions.